The True Cost of IT Downtime: Why Every Minute Matters

Introduction
IT downtime is more than just a technical hiccup—it’s a business-critical issue. Beyond lost revenue, its ripple effects impact productivity, reputation, and customer trust.

1. Financial Impact
Downtime costs vary, but large enterprises lose an average of $300K–$500K per hour. For SMEs, even minutes can disrupt cash flow.

2. Productivity Loss
Idle employees cost companies thousands in wasted salaries while waiting for systems to recover.

3. Customer Trust and Brand Damage
Frequent outages erode trust. 80% of customers may consider switching after a poor experience.

4. Recovery and Regulatory Costs
Recovery involves overtime, repairs, or new systems. Non-compliance fines add further pressure.

5. Preventive Measures

Conclusion
Every business needs a solid disaster recovery plan to minimize downtime costs and safeguard operations. Time is money—don’t waste it.

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